Email Marketing Tips!
The Direct Marketing Association indicates that the ROI of email marketing is as high as $40.56 for every dollar invested. That makes email marketing one of the most effective digital marketing strategies. This is because you can actually make personal contact with thousands of people at the click of a button. It works well for building relationships
Marketing Automation with Campaign Flow
The Importance of Targeted Email Campaigns:Organization is a key component to an effective email campaign. All too often, email campaigns aren't thought out and emails end up being sent out to a large list without being segmented to list members interests or needs. Targeted emails are important to ensure a more successful email campaign. That
Make your emails stand out from the crowd!
According to a recent survey businesses expect to spend more on email marketing campaigns in 2013. 55.5% percent of respondents indicated that they would increase their spending on email marketing next year. Marketing executives also plan to increase spending on social media (51.8%) and mobile marketing (42.8%). That means that already crowded inboxes will be
Email Marketing with Drip Campaigns
Trends in Email MarketingA well-crafted email campaign is one of the most useful marketing tools you have as a business owner. Studies show that customers would rather receive emails with news about a company's sales, deals, and other important information than receive direct mail. In fact, in a 2012 survey, over 77% of consumers chose email
