Email Marketing Tips!

By |January 15th, 2013|Tags: , , , , , |

The Direct Marketing Association indicates that the ROI of email marketing is as high as $40.56 for every dollar invested. That makes email marketing one of the most effective digital marketing strategies. This is because you can actually make personal contact with thousands of people at the click of a button. It works well for building relationships

Make your emails stand out from the crowd!

By |January 2nd, 2013|Tags: , , , , , , |

According to a recent survey businesses expect to spend more on email marketing campaigns in 2013. 55.5% percent of respondents indicated that they would increase their spending on email marketing next year. Marketing executives also plan to increase spending on social media (51.8%) and mobile marketing (42.8%). That means that already crowded inboxes will be

Email Marketing with Drip Campaigns

By |December 18th, 2012|Tags: , , , , , , |

Trends in Email MarketingA well-crafted email campaign is one of the most useful marketing tools you have as a business owner. Studies show that customers would rather receive emails with news about a company's sales, deals, and other important information than receive direct mail. In fact, in a 2012 survey, over 77% of consumers chose email

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