15 03, 2018

Nonprofit Marketing Tips and Tricks for Email Fundraising

March 15th, 2018|Categories: Non Profits|Tags: , , |

If your nonprofit has a decent list of email addresses, you have many opportunities for presenting a fundraising message. You also have opportunities to build your organization's image and motivate subscribers to take various actions. This article offers a few tips for getting the most value out of an email list.Assuming you think of fundraising

16 06, 2013

Salesforce Mass Emails for Non Profit Organizations

June 16th, 2013|Categories: Generating Traffic, Non Profits|Tags: , , , , , , , , , , , , |

Did you know that over 100,000 companies use Salesforce? It is truly a powerhouse in the CRM world, which is why we have made certain that our products integrate seamlessly. Most importantly the Salesforce Foundation offers a version of their CRM free to Non-Profits. Once you've started using Salesforce, you will want to go to the App Exchange where you

20 05, 2013

A/B Testing Tips for NonProfits

May 20th, 2013|Categories: A/B Testing, Email Tips, Non Profits|Tags: , , , , , , , , , , , , |

Today we are writing about how to adapt A/B testing for a Non Profits. Remember that A/B testing is sending two slightly different email messages (version A and version B) to different samples of your mailing list, tracking the response rates for each, and then choosing the version with the higher response rate. Here are

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