5 Webinar Tips to Stop People from Dropping Off

By |August 26th, 2021|Tags: , , |

Pre-pandemic, webinars sounded alien as people preferred face-to-face seminars. But now, with physical distancing and remote working policies, the tables have turned. As a result, we have experienced unprecedented growth in webinars, which have become a hit for many organizations. Webinars offer a safe, convenient and affordable way to connect with the target audience. As good

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5 Ways to Integrate Eventbrite and Salesforce in 2021

By |June 10th, 2021|Tags: |

The year 2020 changed a lot of things in the world. From the way we live our lives to how we conduct business. One of the most significant areas that got hit with severe changes was concerning communication. The pandemic has forced us to rethink how we should communicate with our peers. In the past, we'd

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5 Reasons to add Zoom Webinar data into Salesforce

By |May 7th, 2021|Tags: , |

The year 2020 was challenging for everybody at the very least. For starters, organizations faced challenges involved connecting with their usual audience due to mass gathering guidelines. With gatherings prohibited, businesses that relied on seminars, talks, and conferences found it hard to do business. Even non-profit organizations that relied on speaking engagements and events were

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5 Ways to Integrate Zoom and Salesforce in 2021

By |March 14th, 2021|Tags: , , , |

For any organization, for or non-profit, getting to know your contacts is very important for marketing purposes. In days of yore, we would request calling cards from leads and contacts during events to contact them in the future.While collecting calling cards may not be the best way to do marketing these days, getting to know

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7 Salesforce Fields That Increase Your Donor Base

By |February 18th, 2021|Tags: , , |

For any non-profit based organization, saving money, having connections, raising funds is key to managing everything for the social causes. Non-profits cannot afford to ignore the role of Salesforce CRM.Salesforce implementation leads to commendable results for non-profits in all of its functional domains. The organizations have an increased capability to achieve their mission.Below are seven

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7 Ways You Can Gather More Information On Your Audience

By |February 17th, 2021|Tags: , |

Knowing your audience is key to any marketing strategy. When you know them, you can ensure everything you do resonates with them.You will know the message to give them, how to treat them, strategies to use and how to foster long-term relationships. That, as a result, increases conversions and improves loyalty.But how do you get

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Creating automated birthday emails in Salesforce

By |January 28th, 2021|

Sending a birthday e-mail is a great way to add a personal touch to your communications. It makes your constituents and donors feel special, which is an essential part of building trust in your organization. Birthday e-mails also remind people of your presence and let them know that they are special to your organization. Research has

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Is the Google Chrome Update affecting your emails?

By |December 16th, 2020|

Google has announced that Chrome browser version 88 and beyond will begin blocking web pages with mixed content beginning January 2021. Publishers are urged to check their websites to make sure there are no resources that are being loaded using insecure HTTP protocol.What is Mixed Content?Mixed content occurs when initial HTML is loaded over a

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The Top 10 Email Segmentation Tips for Non-Profits

By |December 2nd, 2020|Tags: , |

Marketing in the non-profit world focuses on building relationships. People give to causes that they care about.Email is one of the most effective marketing tools for non-profits because email allows you to target your audience, personalize your content, and maintain strong connections.However, email marketing does not guarantee a return on investment without adequate research, planning,

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20 Email Segmentation Ideas and How to Set Them Up

By |October 29th, 2020|Tags: |

This article will review email segmentation ideas based on CRM data and recipients' behavior.Email marketing is an integral part of digital campaigns: it is affordable and it helps you to target an already engaged audience. The stats are also pretty impressive; businesses that use email marketing report a 38x ROI for every dollar they invest

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