Why Is Email Marketing More Likely to Reach Certain Demographics Than Social Media?
A lot of businessmen believe that there's no point in using email marketing anymore, given that social media seems to be more popular. It's true that you can grow your following exponentially by using social media. You can get more "likes" for your photos or comments. You might even go viral at some point, if
3 Essential Rules of Sending Marketing Texts to Customers
There are dozens of ways to reach your customers, and you should be using all of them. But if your business is strapped for employee hours and juggling a high number of different marketing campaigns is out of reach, make sure texting is on the shortlist. 98% of texts are opened; so long as you
Are Your Profiles Getting in the Way of Passive Lead Generation?
More and more statistics point out how keeping your recurring customer base is far less expensive than trying to get new leads. That means a great deal of your time and attention needs to be focused on keeping your current customers satisfied and willing to make additional purchases. At the same time, the only way
Four Tips For Writing a Good Marketing Plan
There are many marketing how to's that people swear by, making it difficult to determine what to do with your business, especially if you are just starting out. However, the best piece of advice that new entrepreneurs need is to come up with a marketing plan. Without it, you are just wasting your time and
Lead Generation: Getting qualified leads to your Offers
Lead generation is the method of obtaining a target audience to send their signing up details -- typically an e-mail phone number or address -- in exchange for the information you give. This term also includes numerous techniques that pertain to various channels, for instance, social networking, web design, marketing with email, and so forth.Obtaining
Three Marketing Tips & Tricks For Nonprofit Organizations
Being part of a nonprofit organization requires searching for new and innovative ways to increase your donor list. It's difficult and frustrating when cold calls aren't effective in collecting donations, and when your marketing strategies feel outdated.Having a kind, helpful, and committed disposition is crucial to connecting with your potential donors, but it isn't always