Building Followers for Higher Education Institutions
Higher education is one of the biggest industries in the US today. When you are responsible for managing and growing a higher education school or institution, there are a few ways you can build a following while garnering the attention of those who have a genuine interest in learning more about your institution and the
Top Reasons to Integrate Marketing Automation for Your Nonprofit
Building and managing a successful nonprofit is never easy, even if your cause has millions of supporters and donors worldwide. Knowing how to effectively reach your intended supporters while spreading the message of your nonprofit is essential to prevent missing potential opportunities to receive donations and even more support. With the use of marketing automation,
7 Ways to Effectively Market Your Business Online
Growing a successful business overnight is rare and is often not possible for new entrepreneurs and company owners. Building an online presence and professional reputation is essential whether you are launching a local business or an international brand. Utilizing multiple marketing tools and resources available online is one of the quickest ways to learn how
5 Tips for Creating Great Emails
Sending a great email to prospective customers and followers is essential to stand out from your competition while maintaining the interest of your users and subscribers. Properly crafted emails help attract new readers while boosting loyalty between consumers and businesses in less time. Knowing how to send a well-received email that is useful, engaging, and
Email Marketing for Your Business
Running a successful business requires more than the ability to provide high-quality products or services to the target audience you want to reach. Without proper marketing strategies and campaigns, it becomes increasingly difficult to appeal to consumers while solidifying your company's name in any market or industry. Knowing how to launch successful email marketing campaigns
Five Marketing Strategies For A Nonprofit Organization
Marketing a nonprofit is not easy. Often, you find yourself trying to promote your organization with limited resources and staff to assist you. This can be particularly difficult when you’re asking the people to whom you’re marketing to donate money to your organization. Getting past all this in a successful fundraising campaign requires clever marketing
How Do New Leads Find Your Business Blog?
Inbound marketing is one of the most transformative trends in online marketing since pay-per-click ads. It takes advantage of how people come to the Internet for answers and solutions. Instead of interrupting your target market's other searches, videos, and games with marketer-centric ads, inbound marketing is about pulling shoppers in when they actually need you.
How to Plan Next Year’s Holidays – Yes, You Have to Start Now!
2018 isn't even over yet. You're in the middle of this year's action-packed series of major and miniature emergencies, and the last thing you need is more work. But, unfortunately, now's the best time to get ready. You don't have to start writing your content or send out 'Happy Holidays 2019' emails, yet; nobody wants that.
3 Ways to Start the Clock on Holiday Email Offers
Urgency is a great tactic for landing holiday sales. If customers have time to shop around, they might purchase from one of your competitors. They might forget about the product altogether. But there's a right way and a wrong way to make your deals seem urgent. The wrong way frustrates your customers and makes them
Why You Should Write Content Outside Your Niche
Business blogging is a great way to build awareness about your brand, grow an audience, and attract qualified leads to your website. Nevertheless, not all content topics are created equal. The main
