5 Tips for Creating Great Emails

By |February 22nd, 2019|

Sending a great email to prospective customers and followers is essential to stand out from your competition while maintaining the interest of your users and subscribers. Properly crafted emails help attract new readers while boosting loyalty between consumers and businesses in less time. Knowing how to send a well-received email that is useful, engaging, and

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Email Marketing for Your Business in 2019

By |February 18th, 2019|

Running a successful business requires more than the ability to provide high-quality products or services to the target audience you want to reach. Without proper marketing strategies and campaigns, it becomes increasingly difficult to appeal to consumers while solidifying your company's name in any market or industry. Knowing how to launch successful email marketing campaigns

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How to Develop a Marketing Persona in 2019?

By |February 14th, 2019|Tags: , |

The most successful marketing campaigns come from a fundamental and in-depth understanding of who it is you're marketing to. Without this knowledge, it's impossible to go into a marketing campaign with any guarantee of success. The solution? Developing a detailed marketing persona that encapsulates the characteristics of the ideal customer who would respond positively to your campaign.This

Five Marketing Strategies For A Nonprofit Organization in 2019

By |January 8th, 2019|

Marketing a nonprofit is not easy. Often, you find yourself trying to promote your organization with limited resources and staff to assist you. This can be particularly difficult when you’re asking the people to whom you’re marketing to donate money to your organization. Getting past all this in a successful fundraising campaign requires clever marketing

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How Do New Leads Find Your Business Blog?

By |December 14th, 2018|Tags: , , |

Inbound marketing is one of the most transformative trends in online marketing since pay-per-click ads. It takes advantage of how people come to the Internet for answers and solutions. Instead of interrupting your target market's other searches, videos, and games with marketer-centric ads, inbound marketing is about pulling shoppers in when they actually need you.

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3 Ways to Start the Clock on Holiday Email Offers

By |December 7th, 2018|Tags: , , , |

Urgency is a great tactic for landing holiday sales. If customers have time to shop around, they might purchase from one of your competitors. They might forget about the product altogether. But there's a right way and a wrong way to make your deals seem urgent. The wrong way frustrates your customers and makes them

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Why You Should Write Content Outside Your Niche

By |November 30th, 2018|Tags: , , |

Business blogging is a great way to build awareness about your brand, grow an audience, and attract qualified leads to your website. Nevertheless, not all content topics are created equal. The main goal of content marketing is to attract potential customers into your marketing funnel at the earliest stages of the consumer life-cycle. However, some industries

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How to Get Your Emails Ready for Black Friday

By |November 20th, 2018|Tags: , , |

The holiday rush has already started, but the holiday stampeded is just a couple of days away. This week will make up a hefty bulk of your annual sales, especially if you're in retail, but all of your competitors are lined up to take your customers' attention away. Make sure you're ready to steal it

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