Are Your Profiles Getting in the Way of Passive Lead Generation?

By |June 8th, 2018|Tags: , , |

More and more statistics point out how keeping your recurring customer base is far less expensive than trying to get new leads. That means a great deal of your time and attention needs to be focused on keeping your current customers satisfied and willing to make additional purchases. At the same time, the only way

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Four Tips For Writing a Good Marketing Plan

By |June 6th, 2018|Tags: , , |

There are many marketing how to's that people swear by, making it difficult to determine what to do with your business, especially if you are just starting out. However, the best piece of advice that new entrepreneurs need is to come up with a marketing plan. Without it, you are just wasting your time and

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Lead Generation: Getting qualified leads to your Offers

By |June 1st, 2018|Tags: , |

Lead generation is the method of obtaining a target audience to send their signing up details -- typically an e-mail phone number or address -- in exchange for the information you give. This term also includes numerous techniques that pertain to various channels, for instance, social networking, web design, marketing with email, and so forth.Obtaining

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Three Marketing Tips & Tricks For Nonprofit Organizations

By |May 28th, 2018|Tags: , |

Being part of a nonprofit organization requires searching for new and innovative ways to increase your donor list. It's difficult and frustrating when cold calls aren't effective in collecting donations, and when your marketing strategies feel outdated.Having a kind, helpful, and committed disposition is crucial to connecting with your potential donors, but it isn't always

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Online Lead Generation Tips for Service Brand Marketers

By |May 23rd, 2018|Tags: , , |

The increase in online consumers is prompting marketers of businesses that offer services to focus on the online ecosystem in a bid to generate leads. Deploying effective strategies will help service brand marketers to overcome the obstacles they may face as well as attract prospects, turn them into leads and eventually convert them into customers.Here

Email Marketing Shouldn’t Always Result in a Direct Sale

By |May 11th, 2018|Tags: , , |

The more you interact with your potential leads, especially without alienating them, the more your brand will resonate with them. Larger companies stay on the periphery of their market's awareness through constant exposure, publicity, and universal brand awareness. But you can achieve the same effect through targeted email marketing.How can email marketing help your brand

Basic Inbound Marketing Resources

By |April 27th, 2018|Tags: , |

Inbound marketing is becoming a popular method to attract prospects and convert them into long-term customers. Rather than relying on the "push" of cold-calling or unsolicited emails, inbound marketing is based on the concept of shared interests, strong content and a "pull“ to the product. Here are a few basic resources that inbound marketing practitioners

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