Nonprofit Marketing Tips and Tricks for Email Fundraising

By |March 15th, 2018|Tags: , , |

If your nonprofit has a decent list of email addresses, you have many opportunities for presenting a fundraising message. You also have opportunities to build your organization's image and motivate subscribers to take various actions. This article offers a few tips for getting the most value out of an email list.Assuming you think of fundraising

Tips for Effective Lead Nurturing

By |February 26th, 2018|Tags: , |

Finding new customers is the lifeblood of any company that is looking to grow. To find new customers, businesses follow a variety of lead generation strategies including email marketing campaigns, search engine optimization, and social media marketing. While finding leads is a big first step, the ultimate success of an organization will depend on its

How to Develop a Marketing Persona?

By |February 14th, 2018|Tags: , |

The most successful marketing campaigns come from a fundamental and in-depth understanding of who it is you're marketing to. Without this knowledge, it's impossible to go into a marketing campaign with any guarantee of success. The solution? Developing a detailed marketing persona that encapsulates the characteristics of the ideal customer who would respond positively to your campaign.This

Book a Demo