A lot of businessmen believe that there's no point in using email marketing anymore, given that social media seems to be more popular. It's true that you can grow your following exponentially by using social media. You can get more "likes" for your photos or comments. You might even go viral at some point, if
Your email list is your biggest asset. It's a direct line to those who have consciously decided that yes, they want to see you in their inbox. This is a huge opportunity for you, and it's why email marketing should be a part of any brand strategy.But how do you with your audience through email?
When it comes to email marketing, the hard part isn’t getting those emails to your subscribers. With a well-created autoresponder series, all you need is traffic to your email opt-in landing page. The hard part is analyzing your email stats and using them to improve your strategies and email campaigns. Here are the stats you
Marketing and advertising a business has been one of the most crucial parts of overall business success for a very long time. While marketing and advertising have been around for a long time, the way it is done continues to change and evolve. Today, one of the best types of marketing that you can do
According to a recent survey businesses expect to spend more on email marketing campaigns in 2013. 55.5% percent of respondents indicated that they would increase their spending on email marketing next year. Marketing executives also plan to increase spending on social media (51.8%) and mobile marketing (42.8%). That means that already crowded inboxes will be