20 04, 2013

A/B Testing Increases Open Rates!

April 20th, 2013|Categories: A/B Testing, Email Open Rates, Email Subject Lines|Tags: , , , , , , , , |

E-mail marketing might be the most cost-effective way your company can get your message in front of leads and customers. However, with already cluttered inboxes, what makes your message stand out from the crowd? It is hard to guess how your audience will respond. Fortunately it is possible to make simple changes to subject lines,

28 02, 2013

Improve Email Open Rates the Easy Way

February 28th, 2013|Categories: CampaignFlow, Creating Great Emails, Email Open Rates|Tags: , , , , , , , , , , |

The Importance of Email Marketing Campaigns Are you concerned that customers and leads are not actually opening the emails you send? If you are trying to run a small business that relies heavily on email marketing campaigns, this is of critical concern. You must figure out a way to get leads and current customers to