A/B Testing Increases Open Rates!

April 20th, 2013|Categories: A/B Testing, Email Open Rates, Email Subject Lines|Tags: , , , , , , , , |

E-mail marketing might be the most cost-effective way your company can get your message in front of leads and customers. However, with already cluttered inboxes, what makes your message stand out from the crowd? It is hard to guess how your audience will respond. Fortunately it is possible to make simple changes to subject lines,