How to Stop Your Lead Scores From Stagnating
Lead scores help your salespeople prioritize their customers. While it would be nice to reach out to every customer and maximize sales, sometimes there just isn't time for it. Near
How Do You Know When a Lead Is a Good Lead?
Every lead has a score. You have compiled the data, trained your site to recognize actions that contribute to a lead score, and know what it takes to convert your
Work Backward to Create Your Lead Scoring Model
Every step your business makes should be in the direction of securing or maintaining customers. Even though data science has thrown this into sharp relief, that need has always demanded
How Email Marketing Hits the 3 Generations
Email marketing is the most effective online marketing practice to-date. In this blog, we'll explain how it hits all three generations that you might market to. Millennials Email is for old people,
Why Is Email Marketing More Likely to Reach Certain Demographics Than Social Media?
A lot of businessmen believe that there's no point in using email marketing anymore, given that social media seems to be more popular. It's true that you can grow your
Are Your Profiles Getting in the Way of Passive Lead Generation?
More and more statistics point out how keeping your recurring customer base is far less expensive than trying to get new leads. That means a great deal of your time