13 03, 2017
  • lead-scoring-target

Tips To Create An Effective Lead Scoring Program

March 13th, 2017|Categories: Generating Traffic, Getting Subscribers, Lead Scoring, Marketing Automation|Tags: , , |

Leads are the lifeblood of business. Leads generate sales, and great sales numbers do two things:they keep your business’s doors open during the day, andthey let you sleep at night.Ultimately, the more effectively you source and manage the leads that are coming into your funnel, will define how easy or impossible you make it to

6 03, 2017
  • return on investment

Improve Your Email Marketing ROI with Email Automation

March 6th, 2017|Categories: Creating Great Emails, Email Tips, Getting Subscribers, Marketing Automation, Webinar|Tags: , , , |

Email marketing is only as time-consuming as you make it out to be…  So, just remember the more time that you spend sending emails to your subscribers, the higher your costs and the lower your ROI.  One of the questions we’re seeing from marketers in 2017 is, “How can we win the

18 01, 2016

Start a Mini Email Course to Engage Subscribers

January 18th, 2016|Categories: Creating Great Emails, Customer Loyalty, Drip Campaigns, Getting Subscribers, Marketing Automation, Nurturing Leads|

There's a wonderful honeymoon period that occurs right after you start practicing email marketing. Your website traffic goes up, you attract more social media followers, and you might even notice an increase in sales. Once that period is over, however, many businesses don't know what to do in regard to their email marketing campaign. Consistency is crucial characteristic